Asking For Feedback

To receive for constructive and effective feedback, you need to ask for it.

A framework by James is the 30% vs 90% feedback.

When you're 30% done, you're confirming the direction.

Ask your audience: "Are we on the right track?"

Seek for the following:

  • does it makes sense?
  • first impression of concept
  • if it meets business needs
  • suggestions for other involvement
  • if everyone is in agreement
  • high-level insights
  • challenges to scope
  • proceed/abandon

When you're 90% done, everyone should be aligned, you want to sweat every tine detail.

Ask your audience: "Is there anything we've missed?"

seek for the following:

  • typos and bad grammar
  • jargon or excluding language
  • inappropriate tone or emotion
  • ambiguous messaging
  • confusing information or structure
  • layout or formatting problems
  • unclear call to actions
  • inconsistencies (i.e. visual)
  • performance issues

When requesting input, tell people how far along you are, and what you'd like feedback on.

A more detailed version:

  • 5%: do we agree on the problem we think we're solving?
  • 30%: are we on the right track?
  • 60%: is this solution sound, will we meet our goals?
  • 90%: is there anything we missed?
  • 100%: what we learned / try different next time?